Source: http://www.wired.com/threatlevel/2012/10/buzzfeed-smell-test/
Thursday 1 November 2012
Buzzfeed’s Sponsored Stories Stink in Infringement Smell Test
Like many online media outlets, Buzzfeed is moving toward the so-called "sponsored stories" advertising model -- a blending of advertising and editorial content placed smack dab in the content stream. But 6-year-old Buzzfeed, whose motto is to capture the viral ...
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